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AI and Marketing: The Fundamentals Still Matter | Kristina Kroot on BeyondSaaS Ep 024

AI and Marketing: The Fundamentals Still Matter | Kristina Kroot on BeyondSaaS Ep 024

by Tethos | Apr 3, 2025 | BeyondSaaS

In this conversation, Jason Niedle speaks with Kristina Kroot, VP of Marketing at Mpathic, about the intersection of AI and marketing, the challenges women face in tech, and the innovative solutions Mpathic provides in the healthcare sector. Kristina emphasizes the...
Why Your Product Strategy is the Key to Growth | Franco Monsalvo on BeyondSaaS Ep 023

Why Your Product Strategy is the Key to Growth | Franco Monsalvo on BeyondSaaS Ep 023

by Tethos | Apr 3, 2025 | BeyondSaaS

In this episode, Jason Niedle speaks with Franco Mansalvo, co-founder and CTO of Revolt Digital, about the intersection of strategy and design in tech company growth. They discuss the importance of having a clear product strategy, the role of a CTO, the impact of AI...
Why Will We Even Need Humans? This | Ismael Larrosa on BeyondSaaS Ep 021

Why Will We Even Need Humans? This | Ismael Larrosa on BeyondSaaS Ep 021

by Tethos | Apr 3, 2025 | BeyondSaaS

In this episode of Beyond SaaS, Jason Niedle interviews Ismael Larrosa, co-founder and CEO of Capicua, discussing the intersection of disruptive ideas, design thinking, and entrepreneurship. Ismael shares his journey from graphic design to leading a successful...
The Future of Growth in Tech is… Humans?! | Josh Snyder  on BeyondSaaS Ep 020

The Future of Growth in Tech is… Humans?! | Josh Snyder on BeyondSaaS Ep 020

by Tethos | Apr 1, 2025 | BeyondSaaS

In this episode of Beyond SaaS, Jason Niedle speaks with Josh Snyder, VP of Sales at Zerion, about the intersection of operational efficiency, sales leadership, and the role of AI in driving growth. They discuss the importance of simplifying operational challenges,...
The AI x Human Workforce Has Arrived. Ready? | Raghu Bala on BeyondSaaS Ep 019

The AI x Human Workforce Has Arrived. Ready? | Raghu Bala on BeyondSaaS Ep 019

by Tethos | Apr 1, 2025 | BeyondSaaS

In this conversation, Raghu Bala, founder and CEO of Synergetics, discusses the transformative power of AI in turning complex data into clear insights for smarter business decisions. He explores the future of work, emphasizing the collaboration between human and...
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