Renders done for promotional print and web media in place of traditional product photography. Each product includes multiple renders showing the product docked and undocked.
Offered in various colors, Tethos provided product photography for each.
TAO Clean needed renders for their new face brush. Using the manufacturing 3D tool model, we created photo realistic renders of the brush, the accessories and each of the colors that the brush is available in.
Tethos Creative provided design support for one of the largest horror-themed entertainment companies in America, creating key art for their new attractions at both their Indiana-based Indy Scream park and the Florida-based Scream-a-geddon.
Each project begins with a sketch that will tell the story of the new attraction in a single image. From there, we either do a photo shoot or gather existing images to composite into the final piece of art.
After a developing a colorful and hyper-realistic look, we used this same style through all of the images so that all the attractions, while having their unique art, have a consistent design language.
In addition to the artwork, the titling is also treated as its own piece of art—able to stand alone without the artwork for more versatility in marketing and brand usage.
For some pieces, like this one featuring demonic oversized spiders, required 3D renders. These were done using Modo and then composited in Photoshop.
The images are featured on the website and on billboards promoting the attractions.
In addition to art for attractions, each year a different clown becomes the "mascot" of the whole park. Used across both print and online media, these mascots are done based on the look of the clowns for that year.
Tethos was tasked with upgrading the Westech Wax Products website—which included more than 50 pages of existing content to be redesigned and upgraded.
In addition to rebuilding the entire website, we also created a brand guide that documents all of the design rules and guidelines for Westech.
Crown Sterling received a full brand redesign from the ground up, starting with the logo. The previous company featured a heraldic lion, however this was very similar to their parent company and also failed to convey the cryptography space in which the brand resides. The new logo still features the lion, but also now includes both a crown and a shield.
In addition to creating three lockups of the logo to facilitate possible usages, we also created an icon version for use in smaller sizes.
Single Scroll Website
The next step was creating a a full, single scroll website with animation and parallax.
Custom Designed & Animated Icons
The site includes animations of geometric patterns. These were done as SVG files—entirely resolution independent and allowing for thin line animations without taxing broadband and browsers.
Brand Guide
Tethos was tasked with updating the Glidewell brand and website. The project started with an exploration of all current Glidewell materials and past marketing assets and then from there, establishing a cohesive brand look, new logo and new website.
Updated Logo Design
New website design
Cohesive look across all pages
An updated brand guide
Tethos shot and edited a video presenting the new software partnership between Rhumbix and Autodesk BIM 360.
Rhumbix was tasked with a full refresh of the Rhumbix website. The new site features home page application animations, parallax movement, CSS element animations and a fully cohesive design language.
This was a photo composite created for a photoshop course. The image was created using cc images from pexels.com and unsplash.com.
The course, taught by Tethos Creative Director Rikard Rodin, is available through multiple online photography elearning sites, including kelvindesigns.com and photoserge.com.
Below you can see how the various steps of the process come together to create the final image.
This was a photo composite created for a photoshop course. The image was created using cc images from pexels.com and unsplash.com.
The course, taught by Tethos Creative Director Rikard Rodin, is available through multiple online photography elearning sites, including kelvindesigns.com and photoserge.com.
Below you can see the various images that were used to create the final composite shown above.
This was a photo composite created for a photoshop course. The image was created using cc images from pexels.com and unsplash.com.
The course, taught by Tethos Creative Director Rikard Rodin, is available through multiple online photography elearning sites, including kelvindesigns.com and photoserge.com.
Below you can see how the various steps of the process come together to create the final image.
This was an image created for a course on photoshop compositing. The photograph was shot on location at the Eaton Canyon nature trail with a professional model and composited together out of numerous separate images.
The course, taught by Tethos Creative Director Rikard Rodin, is available through multiple online photography elearning sites, including kelvindesigns.com and photoserge.com.
Below you can see how the various steps of the process come together to create the final image.
This was a video created to explain the need for and usage of the POPin platform—an intercommunication platform to crowdsource solutions from company employees.
Nucleus is an exclusive group of Fortune 500 company executives who discuss emerging technologies, companies and investments. Nucleus is powered by POPins—a time-limited social network for corporations to gather informations and opinions from the staff level.
Tethos was tasked with creating a new brand identity for Nucleus. The process began with a logo that incorporated the POPin "speak bubble", had a nod to the atomic display of a "nucleus" while also hinting at a "secret" or exclusive society.
Due to the exclusive nature of the brand, we chose to never include the full name—"Nucleus." Instead, stationery includes only the logo, done in a copper foil. We also created a wax seal for envelopes.
As the organization creates regular presentations of new technologies, companies and investments, we created a logo "sting" for use at the head and tail of videos. This was done using 3D software, creating a logo that assembles—again referencing the visual presentation of a nucleus.
The final opener can be seen here, with custom music and sound effects.
Membership to Nucleus is exclusive and nothing says this more clearly than the metal membership cards Tethos created. The cards have laser cutting, engraving, gloss ink and more—to create a metal card like no other.
In addition to the metal membership card, we also created business cards for Nucleus. These are "printed" on black paper using copper and black foil.
This is a test on a case study.
Clay Matthews from the Green Bay Packers is proud to support CureDuchenne in their mission to find a cure for Duchenne muscular dystrophy. The FDA granted accelerated approval to Sarepta for the first drug for Duchenne muscular dystrophy. CureDuchenne provided early funding to Sarepta that helped the company move into human clinical trials.
A video created for DB Schenker to show a shift in emphasis toward Customer Experience.
APL Logistics is a Singapore-based global cargo transportation and logistics company. It offers a comprehensive suite of services extending from international freight forwarding to both origin and destination services, freight consolidation, warehousing and distribution management. For its 2016 calendar, it wanted to highlight its supply chain strength and use of information technology to increase efficiency.
CONCEPTS
3D MODELLING
RENDERING & COMPOSITING
THE FINAL CALENDAR
Tao Clean Toothbrush
Tao Clean is a new toothbrush aimed squarely at staying clean. The charging base serves as a UV sanitizer—so that when the brush is placed, it's not only protected from air-based bacteria, it's also being cleaned and charged at the same time.
The brush is available in both black and white. To create the packaging, Tao Clean needed high quality renders of a product that had not yet been manufactured. This is where the Tethos team came in, turning the manufacturing models into 3D design models and then producing high quality, highly detailed photographic renders.
WHITE BRUSH
BLACK BRUSH
